reinvent(动词):对某事物进行重新创造、改造或以全新方式呈现;也常指“自我重塑/重新塑造形象”。(另有引申用法,如“重复发明、把已有的东西当作新发明”。)
/ˌriːɪnˈvent/
She decided to reinvent her career after moving to a new city.
她搬到新城市后决定重新规划并塑造自己的职业道路。
To survive in a changing market, the company had to reinvent its products, brand, and customer experience from the ground up.
为了在不断变化的市场中生存,这家公司不得不从根本上重塑产品、品牌以及客户体验。
由 **re-**(“再次、重新”)+ invent(“发明;创造”)构成。原义直观即“再次发明/重新创造”,后来常用于比喻意义,强调“以新的方式做旧事”或“对自我/组织进行重塑”。